Video Commerce used by Consumer Electronic Retailers

Selling complex products online has always been challenging. The rise of Video Commerce facilitates higher sales as the items can be demonstrated by a brand expert, who can simultaneously showcase features and offer personalized advice.

“Creating a profitable e-commerce strategy is a challenge for most companies, and most people still see Artificial Intelligence as a black box”
—Kasper Kristofferson, CEO, Norgram

Selling complex products online has always been challenging. The rise of Video Commerce facilitates higher sales as the items can be demonstrated by a brand expert, who can simultaneously showcase features and offer personalized advice.

“Creating a profitable e-commerce strategy is a challenge for most companies, and most people still see Artificial Intelligence as a black box”
—Kasper Kristofferson, CEO, Norgram