Sales are Not Attributed
If the Sales are not attributed as it should, there are several common issue that might be causing this problem. Follow these steps to help you identify and resolve the issue.
Common Causes and Solutions
1. The Customer placed the order in other browser/device
Cause:
The Customer changes the device or the browser on which they have the conversation with the associate and place the order.
Solution:
- Encourage the customer to place the order within the browser/device on which they have the conversation.
2. The Purchase tracking event is not implemented or it has errors
Cause:
The tracking event is not implemented in the website, it has some missing fields or the values for the fields are not in the proper form.
Solution:
- Verify the purchase tracking event implementation using the Inspector Tool by placing an order on the website.
3. Cookies are not active on the customer browser
Cause:
Cookies are not active on the customer browser and the hero-session cookie is not populated
Solution:
- Encourage the customer to activate the cookies before placing an order.