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If you’re considering launching Live Shopping on your site or scaling up your existing initiatives, you might be expecting an expensive venture.
We're here to reassure you that although Live Shopping does require investment, the long term benefits speak for themselves.
As well as reliable conversion and engagement, Live Shopping is proven to reduce costs in key areas of business.
Live Shopping reduces returns
According to Coresight research and even reports from Bambuser’s customers – returns drop by 50% on items bought via Live Shopping.
This is because Live Shopping creates the opportunity for consumers to view products in vivid detail. Seeing them on-screen and asking the host to showcase and explain specific details, makes the online shopping experience closer to a physical shopping experience than any other available. The host can clearly demonstrate the scale, fit functionalities, colors and so much more.
Also, the ability for viewers to ask questions to get the additional information they need reassures them that the purchase is the right decision, therefore reducing the likelihood of the item being returned.
Needless to say, reduced returns will have a significant impact on your expenses when it comes to processing and handling as well as inventory management.
Live Shopping creates opportunities for consumers to view products in vivid detail.
