After initial conversations with the sales team, Rachel Lynn x Corri Lynn had Bambuser’s leading solution, One-to-Many embedded into their site in a few weeks.
Thanks to the One-to-Many's easy to use UX, Rachel Lynn x Corri Lynn were quickly up and running with branded shoppable livestreams.
Corri McFadden (Co-Founder and Creative Director) is the face of the brand’s Live Video Shopping. Using nothing more than a smartphone, a tripod and a ring light, she hosts shows that connect her with their community of dedicated customers who ask questions and engage with her via the “chat” and “like” functions.
Rachel Lynn x Corri Lynn have found a Live Video Shopping rhythm that works for them.
Corri hosts large drops every eight weeks with weekly featured shows in between. She keeps customers engaged in lengthy (one hour or longer) shows that are used to launch new product lines, offer unique discounts and research exactly what their customers want to see on-screen.
Another vital tactic in the brands' Live Video Shopping success is promoting the shows on their social media channels and in their newsletter.
Lastly, they measure each show’s success and make improvements using the extensive stats shown in our Live Video Shopping hub - The Bambuser Dashboard. Rachel Lynn x Corri Lynn focuses mostly on new and repeat viewership, engagement and of course, sales.