Jonas Lagerström

CBO & CFO

Education

He holds a bachelor degree in media and communication studies

Experience

Jonas is an entrepreneur and business leader. Prior to Bambuser he spent more than 15 years in fashion and retail, founding and leading several companies as CEO.He joined Bambuser in 2021 as Executive Vice President of Strategy, became Executive Vice President of Finance and Operations in 2022, and was appointed Acting CFO in September 2022. In January 2024 he took on the combined role of Chief Operating Officer and Chief Financial Officer. In February 2026 he was appointed Chief Business Officer alongside his continued role as Chief Financial Officer, leading finance, commercial strategy, and partnerships.

Ongoing commitments

Our leadership team

Maryam Ghahremani

CEO

“Mary” is a serial entrepreneur and the proud CEO of Bambuser. She took over as CEO of Bambuser in 2018 post-IPO and is the brain behind the company's successful transformation to becoming the world’s first truly global Live Shopping SaaS provider. ...

Jonas Lagerström

CBO & CFO

CBO & CFO and retail specialist steering Bambuser’s strategic, financial, and operational growth.

Louise Blomqvist

President Global Enterprise

Global Enterprise lead scaling Video Commerce for luxury powerhouses like LVMH and Dior.

Tiffany Lopez Lee

VP Operation

VP of People scaling Bambuser’s global culture through strategic organizational development and inclusive leadership.

Adam Joseph

VP Customer Success

Adam joined Bambuser as Vice President of Customer Success in March 2025, bringing more than two decades of experience as a passionate Customer Success leader with him.

Bruno Giordani

VP Data intelligence

Data Intelligence lead transforming live commerce interactions into actionable, high-converting business insights.

Kristina Brjazgunova

VP Product & Innovation

Product leader and retail expert driving Bambuser’s technical roadmap and digital innovation.

Marcus Larson

VP Engineering

Leading Bambuser’s engineering organization to drive operational excellence and deliver cutting-edge technology for global enterprise scale.”

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